Partnership3 min read

Gift Card Hero and Essential Grid Gallery: holiday gift guides that end with a gift card

Essential Grid Gallery turns lookbooks and videos into shoppable pages. Gift Card Hero gives the shoppers who still can't decide a gift card that arrives on time. Together they make a holiday gift guide that sells to both.

Syncube team

Gift Card Hero · 2026-10-08

Syncube, the team behind Gift Card Hero, is partnering with ShopiDevs, the developer of Essential Grid Gallery. A holiday gift guide is where both apps meet: shoppers come to it for ideas, and the guide either shows them the right product or hands them a gift card.

What does Essential Grid Gallery do?

Essential Grid Gallery builds image and video galleries for Shopify stores and makes them shoppable:

lookbooks with shop the look: products tagged on hotspots in a lifestyle photo;
shoppable video galleries from YouTube Shorts, Instagram Reels, UGC or videos uploaded to Shopify;
product, collection and blog grids in grid, masonry and collage layouts.

What does Gift Card Hero add to a gift guide?

Every gift guide loses some shoppers: they don't know the size or the taste, or they've simply run out of time. A gift card keeps that sale, and the late shoppers are many: in Gift Card Hero stores, 43% of December eGift cards were bought between December 18 and 24 (see our holiday guide). Gift Card Hero gives them:

branded eGift cards in any amount, with a personal message and an optional video greeting;
a delivery date, so a card bought on December 23 can arrive on Christmas morning;
printed gift cards sold on your website and shipped, for a gift to unwrap (physical cards).

The cards are native Shopify gift cards, so recipients spend them at your online checkout and in Shopify POS.

How to build the guide

1Split the guide by recipient or budget: for him, for her, for kids, under $50. Give each section its own lookbook or video gallery.
2Tag the products right on the photos, so shoppers buy the look without hunting for each item.
3Show the gift card at the top of the page for late shoppers and again at the end of each section for the undecided, with scheduled delivery mentioned next to it.
4In the last week before the holidays, move the gift card above the galleries: that's when gift card demand peaks.

Where to start

Frequently asked questions

Do Essential Grid Gallery and Gift Card Hero integrate?

They don't exchange data. Essential Grid Gallery builds the pages shoppers browse, and Gift Card Hero issues and delivers the gift cards they buy. Both work on any Shopify store.

When should a holiday gift guide go live?

Before Black Friday, so it's linked from your emails before traffic peaks, and keep it live until Christmas: in Gift Card Hero stores, 43% of December eGift cards were bought between December 18 and 24.